Nataliya Tachinskaya   

︎ Art director, Creative director.

︎ Independent consultant.

︎ Coach, mentor. Curator of educational projects in the fields of teams development, holistic leadership, creativity and design thinking.

Awards

More than 13 years of leading the integrated projects: video, photo, digital production, web design, creative technology and social media.

Being recognised at the local and international festivals, including Webby, European design, Epica, Golden Hammer, EFFIE, ADC * Europe, FWA, Awwwards, CSS Design award, Ad Black Sea, White Square, ADC * UA, KIAF, Wow done awards, Ukrainian design: the very best of.

FWA
& Webby awards judge 

Being passionate about digital craft honored to be a part of the jury board at THEFWA (2015 - present) and the Webby wards (2019- present). 

From time to time popping up in judging pannels around the globe:

• ADC*E - Art Directors Club of Europe 2019

Integration and innovation

• Ad Black Sea Advertising festival 2018

Digital & mobile, Media, Branded content

• ADC*E - Art Directors Club of Europe 2017

Interactive & Mobile

• White Square 2015

Interactive

• ADC*UA 2015 - present

Interactive & mobile, Promotions, New media

Coach,
Mentor & Curator of educational projects

Curator of the ︎︎"Strategic leadership" course at Projector online institute.

Ex-curator and lecturer at ︎︎Kyiv Academy of Media Arts (Digital Art-direction & design course, Advertising&Marketing, Design streams).

Lecturer at Projector online institute (Design thinking and Interactive digital projects).

Lecturer at BAGGAGE school of marketing and communications.

Curated the Taker-Maker community for freelance creatives (video and production sections).

Conducting the corporate workshops, Individual Mentoring & Coaching (ICF Certificated).

︎  Please check out the Consulting info ︎ here 

Publications

︎︎THE FWA interview (en)

︎︎ WEBKAMA Talks (ru) Podscast about digital, the future of creativity and endless opportunities of artificial intelligence.

︎︎ How musicians engage audience through technology and digital art (ua) Retrospective of the latest 15 years of the international digital music projects and its gems.

︎︎ CASES interview (ua) about the work of an art director and valuable qualities of young professionals.

︎︎ Blackout: story of creation of the first music video you activate by your run (ua) 

︎︎How to create psychological safety in a team: tips ahead of the Creatice Leadership course (ua) 

︎︎ Creative Leadership as a defibrillator for teams: 6 stories from graduates of my Creative Leadership course (ua) 

︎︎Create a culture of a feedback and action, instead of toxic politeness. Guide for an effective feedback in team work. L’officiel Ukraine (ru) 

︎︎ What is healthy team relationships. Podcast “Creative practice” (ru) 

︎︎Holistic approach in Leadership development. Open video lecture. (ru)