Blackout
interactive music video
First ever music video activated by your run.
Physical movement immerses you in an abstract atmosphere of the hero’s unconsciousness. Grab your phone and run.
The music video and its interactive web version organically multiply the feelings inherent in the track.
Our constant yearning for stability and clarity turns out to be an endless inner chase. Running with your phone — > You embody the hero of the video himself.
Aggressive, raw-expressive, unstable, distorted and epileptic. A sense of painful obsession. Afterall, the only place you can get to is actually yourself.
Having reached the end of the interactive video, you can watch the backstage of the filming, which is available only on the website.
ROLE
Idea
Art-direction
Creative direction
Video direction
TEAM <3
VIDEO:
Directed by Nataliya Tachinskaya
DOP & edit Alex Stratienko
Graphic Nick Kyrychenko
Mapping Max Robotov & PHOTINUS Studio & KAMA NEW MEDIA students
Color grading & Post production Oleg Kupshukov
Producer Marta Melnychuk
Production manager Kostiantyn Stetsenko
Style Helen Przhonskaya
BTS photo Sergii Khandusenko
BTS video Andrey Shestakov
SITE:
Creative & Art director Nataliya Tachinskaya
Web designer Dima Keaton
Development Mykhailo Saprykin, Pavel Ladan, Roman Konyk
Music by THE MAUNT